PHPunta manages premium vacation rentals on the Maldonado coast, with declared coverage from Portezuelo to José Ignacio, taking in Punta Ballena, the Peninsula, La Barra and Manantiales, plus an expansion towards Montevideo and Rocha. Its model rests on three pillars: a multichannel commercial strategy with dynamic pricing, its own software integrated with international management platforms, and an operation with clear protocols and suppliers trained to hotel standard.

It is designed for owners who want to make their house profitable without handling anything themselves: the company presents itself as a business partner rather than a traditional administrator, and points to more than five years in the market and perfect five-star ratings on Airbnb. For anyone who owns a property in José Ignacio and lives far away, it is a scheme that professionalises the rental and keeps every stay organised, from booking to check-out.